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24 November 2004 12 Comments

Red Koolaid

I was just over at luscious-and-uppity.com where I read a fabulous blog entry that really got me thinking. Half of me thinks she led me along to this conclusion on purpose, but since this conclusion isn’t explicitly stated in her entry, the other half of me thinks that she didn’t realize the truth she was hitting on.

In her entry, she talks about a trip to the grocery store where she decides to buy some koolaid as a way to revisit her childhood (in a matter of speaking). She insists that she would love to have RED koolaid.

There wasn’t RED KOOL-AID at the store! Sure, they had Grape, Raspberry, Lemonade, Pink Lemonade. Kiwi Strawberry. I didn’t see RED. How could this be? Was I mislead? Had I been living a lie? Was my Negro Pass (Texas Version) outdated? Did the Kool-Aid people really make a RED Kool-Aid? Who had the answers to my questions? I soon figured out it had been so long since my last Kool-Aid drink, I’d forgotten that We don’t refer to Kool-Aid by it’s flavor (NO, that would make too much sense). Instead, We call it by it’s color.

Isn’t it interesting how Americans shop for red koolaid all the time. Instead of noticing the differences in people and valuing those subtle (And sometimes not so subtle) flavor differences. Blanket statements are made like, “Black people do this”, or “Mexicans need to find real jobs” or even “White folks from the suburbs make too much money”.

We stereotype. We want red koolaid. We don’t want strawberry or tropical punch. We want red.

Does she know what she said or is it just a nice coincidence?

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12 Responses to “Red Koolaid”

  1. Matt Thornton 24 November 2004 at 11:21 pm #

    Sorry Jerald… I keep forgetting. You need to send me daily reminders. ;)

    - I wouldn’t put that on your resume ;)

  2. Matt Thornton 25 February 2005 at 10:13 am #

    Sorry Jerald… I keep forgetting. You need to send me daily reminders. ;)

    - I wouldn’t put that on your resume ;)

  3. Matt Thornton 24 November 2004 at 11:21 pm #

    Sorry Jerald… I keep forgetting. You need to send me daily reminders. ;)

    - I wouldn’t put that on your resume ;)

  4. David Nick 24 November 2004 at 11:29 pm #

    YAY! I Love Blather! LOL

    NP, It was fun to do :)

  5. David Nick 25 February 2005 at 12:48 pm #

    YAY! I Love Blather! LOL

    NP, It was fun to do :)

  6. David Nick 24 November 2004 at 11:29 pm #

    YAY! I Love Blather! LOL

    NP, It was fun to do :)

  7. Aaron Brazell 25 November 2004 at 1:47 pm #

    “I am the President of the Uuunited States, and you are my queen, Vladdy…”

  8. Aaron Brazell 25 February 2005 at 4:17 pm #

    “I am the President of the Uuunited States, and you are my queen, Vladdy…”

  9. Aaron Brazell 25 November 2004 at 1:47 pm #

    “I am the President of the Uuunited States, and you are my queen, Vladdy…”

  10. Toni 26 November 2004 at 2:21 am #

    Neat post.

    When I go to buy kool-aid, Im always disapointed that they stick it on the highest shelf. I’ve 5′2 and have to jump up and snatch the packets one at a time. :D

  11. Toni 26 November 2004 at 1:21 am #

    Neat post.

    When I go to buy kool-aid, Im always disapointed that they stick it on the highest shelf. I’ve 5′2 and have to jump up and snatch the packets one at a time. :D

  12. Toni 26 November 2004 at 2:21 am #

    Neat post.

    When I go to buy kool-aid, Im always disapointed that they stick it on the highest shelf. I’ve 5′2 and have to jump up and snatch the packets one at a time. :D