Interview With Matt Craven on the Sale of the Blog Herald

by Aaron Brazell on December 3, 2006 · 39 comments

Back in November, Problogging.com (formerly BlogMedia) closed a deal that would sell the well known blogging news site – once owned by Duncan Riley – to an undisclosed buyer.

Matt explains why selling Blog Herald made sense for their business.

The more that we had thought about it – the more it made sense as a part of our efforts to refocus our company. We were wanting to focus more on the consulting end of blogging – we saw gaps in the area of blogging services that we believed that we could fill – and we knew that we enjoyed doing regular podcasts. And owning the Blog Herald was a time constraint on the things that we really wanted to…

I had the opportunity to interview Matt Craven about the sale.

Show Notes:

  • Beer, Maryland Crab Cakes and G&M Crabcakes.
  • Blog Herald Sold to an undisclosed buyer.
  • Duncan Riley.
  • Matt expresses mixed feelings about parting with Blog Herald.
  • BlogMedia has been around since 1994. Matt began blogging in 2002. Professional Blogging in October 2005.
  • Shaved heads in the cold suck! High of 15 F in Minneapolis Saturday
  • Quote from original sale announcement in Feb: “This acquisition allows BlogMedia to become the news destination of choice for readers seeking technology news & information about blogs, blog networks, and professional blogging.”
  • Why was the Herald originally purchased if it did not fit the vision and goals of BlogMedia.
  • BlogMedia is now Problogging.com.
  • No competition to Darren Rowse.
  • Seeking to provide services for pro bloggers. Jobs Database, Affiliating, etc.
  • Things learned from Blog Herald.
  • How are the new owners going to handle the site?
  • Advice provided to the new owner by Matt.
  • 901am.com and David Krug.
  • The blogging echo chamber and Jeremy Zawodny.
  • ScrivsTyme podcast
  • Mob mentality in the blogosphere.
  • Jason Calacanis, Nick Denton, Chartreuse. Is there an era passing?
  • Up and Coming: Tony Hung and Mil-bloggers.
  • Musical Credits: Californication, Red Hot Chili Peppers; What’s the Frequency, Kenneth?, R.E.M.

Listen now to the podcast interview with Matt Craven of Problogging.com regarding the sale of the Blog Herald:

Download 28:31m, 26.1mb

{ 3 trackbacks }

We’ve sold The Blog Herald at The Blog Herald
December 3, 2006 at 11:12 pm
The Blog Herald Sold
December 3, 2006 at 11:25 pm
Deep Jive Interests » Matt Craven On The Record: Why I Sold The BlogHerald
December 4, 2006 at 3:07 am

{ 36 comments }

1 Matt Craven December 3, 2006 at 10:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

2 Matt Craven December 3, 2006 at 10:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

3 Matt Craven December 3, 2006 at 10:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

4 Matt Craven December 3, 2006 at 10:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

5 Matt Craven December 3, 2006 at 11:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

6 Matt Craven December 3, 2006 at 10:17 pm

Thanks for the interview – I always have a blast chatting with you :)

Matt

7 Peter Davis December 3, 2006 at 11:02 pm

Nicely done interview Aaron.

8 Peter Davis December 3, 2006 at 11:02 pm

Nicely done interview Aaron.

9 Peter Davis December 3, 2006 at 11:02 pm

Nicely done interview Aaron.

10 Peter Davis December 3, 2006 at 11:02 pm

Nicely done interview Aaron.

11 Peter Davis December 4, 2006 at 12:02 am

Nicely done interview Aaron.

12 Peter Davis December 3, 2006 at 11:02 pm

Nicely done interview Aaron.

13 Aaron Brazell December 3, 2006 at 11:20 pm

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

14 Aaron Brazell December 3, 2006 at 11:20 pm

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

15 Aaron Brazell December 3, 2006 at 11:20 pm

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

16 Aaron Brazell December 3, 2006 at 11:20 pm

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

17 Aaron Brazell December 4, 2006 at 12:20 am

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

18 Aaron Brazell December 3, 2006 at 11:20 pm

Thanks Matt for talking to me and Peter for stopping by (again!). :-)

I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)

19 Matt Craven December 3, 2006 at 11:26 pm

You are welcome anytime – plus I want to do more group discussions :)
m

20 Matt Craven December 3, 2006 at 11:26 pm

You are welcome anytime – plus I want to do more group discussions :)
m

21 Matt Craven December 3, 2006 at 11:26 pm

You are welcome anytime – plus I want to do more group discussions :)
m

22 Matt Craven December 3, 2006 at 11:26 pm

You are welcome anytime – plus I want to do more group discussions :)
m

23 Matt Craven December 4, 2006 at 12:26 am

You are welcome anytime – plus I want to do more group discussions :)
m

24 Matt Craven December 3, 2006 at 11:26 pm

You are welcome anytime – plus I want to do more group discussions :)
m

25 Jessica Doyle December 4, 2006 at 3:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

26 Jessica Doyle December 4, 2006 at 4:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

27 Jessica Doyle December 4, 2006 at 3:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

28 Jessica Doyle December 4, 2006 at 3:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

29 Jessica Doyle December 4, 2006 at 3:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

30 Jessica Doyle December 4, 2006 at 3:10 am

That was a pleasure to listen to, Aaron and Matt.

*curtsey*

31 Martin Neumann December 4, 2006 at 3:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

32 Martin Neumann December 4, 2006 at 4:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

33 Martin Neumann December 4, 2006 at 3:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

34 Martin Neumann December 4, 2006 at 3:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

35 Martin Neumann December 4, 2006 at 3:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

36 Martin Neumann December 4, 2006 at 3:46 am

Nice podcasts guys – you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.

And the intro and exit music: cool !

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