February 2007

Aaron Brazell

Habari Gani?

I lived in Africa for some portion of my childhood, so when I heard of Habari my mind kicked back into Swahili in which the phrase, “Habari Gani?” is a greeting akin to “How’s it going?” or more literally “What’s the News?”. As I flirt with treason, I look at the Habari Project – unreleased […]

Aaron Brazell

HP Victory: One Small Step for Bloggers, One Giant Leap for the Blogosphere

The other day I posted about a friend, Thomas, who was caught in a customer service nightmare with HP. I won’t rehash the story as it was told here. In fact, I can tell you that much information was omitted (mostly inadvertently) and I don’t regret the story going to the front page of Digg at all. Sure, the Diggers were horrible in their behavior and I’m making a week out of that topic alone. However, I knew that that would probably happen going in as I watched the Digg numbers climb to the promotion threshold.

However, the point was to get eyeballs at HP and we did. Digg was the means to the end and though it was hard, there was no better way of making sure HP saw the story.

Recapping the story, Thomas misinterpreted the ship date on his HP laptop and did not realize the computer would be shipped on February 28 (today). This set him back but he figured that he could have HP change the shipping method to overnight in order to get the computer before he headed out of town on Monday. In communicating this wish, HP did not in any way accommodate him and in fact, threw up walls to push him off to other departments and representatives.

I made a big deal about that kind of behavior on this blog. To me, customer service does not always say that the customer is always right, but does work with the customer to find a tack that will please, primarily the customer, but also the service provider. In this process, that did not happen.

Aaron Brazell

The Digg Bury Effect

If you’ve got praise for Microsoft. If you endorse Republican policies. If you believe in helping people optimize their website using SEO. If you have anything positive to say about Netscape, Reddit or Yahoo! Suggestions – it’s time to stop relying on Digg for traffic.

Digg has come under increasing fire as they continue to tread deafly through the internet world. Kevin Rose inspires the entire organization to arrogance that carries through to corporate policies and down to the Digg Mob that buries stories it doesn’t like simply because they don’t like them.

Aaron Brazell

Puerto Rican Statehood

DCist points to the fighting chance that Puerto Rico might finally become a U.S. State. I support the addition of states to the Union. Puerto Rico is one. The District of Columbia is another complicated story being populated by U.S. citizens not having a vote in Congress. New York City skews the politics of the […]

Aaron Brazell

BlogNetworkCamp SXSW

Because we like camelcasing things, I’d like to extend an invite to anyone who plans to be at SXSWi to join b5media, 451Press, Random Shapes and (add other blog networks) to BlogNetworkCamp. Jeremy has kicked things off with a little background and I’ve posted the event at Upcoming.org where you can RSVP. Potential Topics to […]

Aaron Brazell

The Digg Mob

As demonstrated by the chaos that ensued on “the HP thread”, the Digg mob is essentially a classless, shameless group. I guess they have every right to be. But the reality is that people take on personalities and alter-egos far different than they most likely have in real life. This week is Digg week here […]