The Art of War: Facebook’s Strategic Plan for Ultimate Victory

Have you heard of MySpace? I had, once upon a time. Now, it seems to be off the grid. Facebook on the other hand has been making a progressive march to the sea and is taking no prisoners. In February of 2007, Facebook reported 18M users, up from 7.5M 7 months earlier. (Edited) Toronto claims 1 in 10 Torontonians as Facebook users (approximately the size of the Baltimore City population).

Facebook’s success has not been overnight. When it began, it was created as a closed social network for primarily high school and college students. Users would be able to join Facebook if they had a valid email address from a registerd University or other school. There was a smaller percentage of workplace networks where users could join if they had a valid company email address, but by and large these networks were much smaller due to reluctance of companies to join the social media revolution and risk employee productivity losses. Continue reading

Video Interview at Mesh

Loren Feldman and I sat down for an interview while at Mesh. Loren is probably my favorite new media guy ever. Says what he thinks and is highly entertaining, if sometimes mildly disturbing. Check out this video with him and I sitting down and talking about b5media, Macs and other stuff. Thanks Loren!

Five Things MovableType Learned from Bilbo Baggins

Movable Type announced today that Movable Type 4 would be open source. This is obviously a retreat on their move to a closed model back in Movable Type 3. If you recall, MT 3 came under a tremendous amount of fire for moving away from the “free” model and created a side effect of moving WordPress into the role of most popular blogging software. They have continued to be under fire and the pressure has finally mounted to the point where Movable Type 4 will be open source again.

Of course, Bilbo Baggins, the hero of The Hobbit learned some pivotal lessons in his trooping around Middle Earth – lessons that the fine folks at SixApart have also apparently learned on their sojourn.

  • “There and Back Again” was the name of Bilbo’s memoirs upon his return from finding the ring and seizing great dragon treasure. He was completing his memoirs as we take up the start of Lord of the Rings and The Hobbit was supposedly Tolkien’s translation of Bilbo’s writings. The thing is that now that MT has gone from free to paid to free again. Unfortunately, they still haven’t gotten the clue and are charging for the GPL code. Stay tuned as I may host the thing for free here at Technosailor just for people who don’t want to pay the price.
  • Despite adventures, it is still old and worn out. Yes, even though Movable Type has ventured outside of the shire, climbed mountains, ran through forests, rode on the backs of eagles and wielded an Elven sword against a ravenous beast spider, in the end it is still written on Perl and includes much of the difficulty in implementing that its predecessors have had. Fortunately, the Berkeley DB system is no longer supported so hats off for that.
  • You may have the ring, but at some point you passed it on to Frodo. WordPress bypassed MT as the blog software of choice quite awhile ago. It is an unmistakable trend to use WordPress to power blogs these days. MT may be the great grand daddy of blogging software, but the ring has been passed on to the upstart and the upstarts adventure is far more compelling. Besides, who really wants to hang out with 13 dwarves anyway?
  • You can climb in a barrel and float down the river, but that doesn’t make you fine Elven Wine. Remember when the wood elves had captured Bilbo and friends and the only way to get away was to climb inside the wine barrels and float down the river? It may come as a surprise to you, but Bilbo was never a fine Cabernet. It got him out of trouble for the moment, but only for a moment. Likewise, this move back to GPL doesn’t really do anything for SixApart from my perspective. My perception is that they are escaping the public criticism but they are not truly changing their ways. They will still be in trouble longterm, but they do escape the quick demise by crawling in the barrel and floating downstream.
  • It will take more than Gandalf the Grey to get out of danger. Bilbo had tremendous benefits by having some very big people on his team. Gandalf was inevitably the most important. But even the point hatted wizard couldn’t help Bilbo all the time. Likewise, Sixapart may continue to enjoy great success among some big players, but the model will always continue to drive folks toward WordPress and other free software platforms. No amount of wizardry can change this.

Tribute Craigslist Theme for WordPress

At Mesh this week, I had the pleasure of attending Jim Buckmaster’s keynote. Jim is the CEO of Craigslist, a completely user powere company. It is the anti-web 2.0 with no frills websites, no typical business structure, a disdain for meetings, marketing and PR – yet, one of the craziest success stories of the late 20th and early 21st centuries.

After listening to Jim at Mesh, I decided a tribute WordPress theme was in order. This is WP Craigslist weighing in in true CL fashion at a mere 5.3kb.

Rock on.
WP Craigslist Theme 1
WP Craigslist Theme 2

The Canadian Problem

I’m an American and don’t hide it. Stars and Stripes forever. Whistle Dixie. Etc. But this week was all about Canadians and now that the week is over, I offer my own observations.

Mesh Conference was one of the best conferences I’ve ever been to. It may have been the best. Congratulations to Mark, Mat, Mike, Rob and Stuart for pulling it off seemingly seamlessly and having a great cast of speakers.

Mesh was fantastic but there was an undeniable vibe that I sensed during the two days. It may be part of the national Canadian psyche that causes an inferiority complex, but something needs to change. I heard folks say, “We’re no Silicon Valley” and “1 million dollars in VC funding is a lot of money”.

Speaking directly to readers in the Greater Toronto Area (GTA): Stop! You are a monster up there. As long as you compare yourself to the Valley, you’ll never amount to anything. You don’t need to be Silicon Valley North. You need to be GTA. Don’t fall into the trap of self fulfilling prophecy which causes you to fail.

There is tons going on in Toronto and in Canada. The GTA is the third fastest growing technology region in the world after the Valley and NYC. There are mosre startups popping up on the radar everyday and Toronto is huge in that space. One day, maybe the Valley will be referred to as Toronto south.