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	<title>Comments on: Everything I Needed to Know about PR I learned from Office Space</title>
	<atom:link href="http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/feed/" rel="self" type="application/rss+xml" />
	<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/</link>
	<description>Web Technology and Real Life Merge</description>
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		<title>By: Nick SEO</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-228261</link>
		<dc:creator>Nick SEO</dc:creator>
		<pubDate>Fri, 25 Jul 2008 09:40:04 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-228261</guid>
		<description>that shows some dedication to your blog man, good post. Gonna watch office space tonight as its friday and all.</description>
		<content:encoded><![CDATA[<p>that shows some dedication to your blog man, good post. Gonna watch office space tonight as its friday and all.</p>
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		<title>By: DazzleCat</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-212252</link>
		<dc:creator>DazzleCat</dc:creator>
		<pubDate>Thu, 08 May 2008 15:29:43 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-212252</guid>
		<description>very very insightfull!! thank you</description>
		<content:encoded><![CDATA[<p>very very insightfull!! thank you</p>
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		<title>By: web Design Manchester</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-202371</link>
		<dc:creator>web Design Manchester</dc:creator>
		<pubDate>Tue, 08 Apr 2008 23:02:21 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-202371</guid>
		<description>Gonna have to go and watch this movie now and hopefully it will all come clear to me...!</description>
		<content:encoded><![CDATA[<p>Gonna have to go and watch this movie now and hopefully it will all come clear to me&#8230;!</p>
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		<title>By: Bill</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-174142</link>
		<dc:creator>Bill</dc:creator>
		<pubDate>Thu, 17 Jan 2008 19:15:35 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-174142</guid>
		<description>Excellent complication of quotes there, makes me want to go and watch it again now.</description>
		<content:encoded><![CDATA[<p>Excellent complication of quotes there, makes me want to go and watch it again now.</p>
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		<title>By: Brook</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-171124</link>
		<dc:creator>Brook</dc:creator>
		<pubDate>Wed, 09 Jan 2008 23:19:21 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-171124</guid>
		<description>Yeah, Peter, I&#039;m gonna need you to come in on Sunday too...
Lumberg is the client (all your clients) who needs you to work for him all the time (by buying into the value of his product - all the time), not just when pitching the &quot;story of his company&quot; to some blogger or press person.</description>
		<content:encoded><![CDATA[<p>Yeah, Peter, I&#8217;m gonna need you to come in on Sunday too&#8230;<br />
Lumberg is the client (all your clients) who needs you to work for him all the time (by buying into the value of his product &#8211; all the time), not just when pitching the &#8220;story of his company&#8221; to some blogger or press person.</p>
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		<title>By: dave kees</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-162315</link>
		<dc:creator>dave kees</dc:creator>
		<pubDate>Sun, 23 Dec 2007 06:58:56 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-162315</guid>
		<description>I guess the real point of the movie was the question they asked. &quot;What would you do if you had a million dollars?&quot; 

Obviously, most people would not choose to be a corporate drone.

So would you really choose a job to manipulate people&#039;s opinions to the extent that you make some people think that something that is really crap is a diamond?</description>
		<content:encoded><![CDATA[<p>I guess the real point of the movie was the question they asked. &#8220;What would you do if you had a million dollars?&#8221; </p>
<p>Obviously, most people would not choose to be a corporate drone.</p>
<p>So would you really choose a job to manipulate people&#8217;s opinions to the extent that you make some people think that something that is really crap is a diamond?</p>
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		<title>By: Adam</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-138292</link>
		<dc:creator>Adam</dc:creator>
		<pubDate>Fri, 02 Nov 2007 21:38:46 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-138292</guid>
		<description>This is a great article Aaron! I have a degree in PR and now work as a PR professional for an internet marketing company who is finally starting to divulge into social media. The idea behind grass-roots campaigns and listening to your audience is the most important aspect of Social Media campaigns. Traditional PR doesn&#039;t work in this environment and PR people need to realize that. Once again, great article!</description>
		<content:encoded><![CDATA[<p>This is a great article Aaron! I have a degree in PR and now work as a PR professional for an internet marketing company who is finally starting to divulge into social media. The idea behind grass-roots campaigns and listening to your audience is the most important aspect of Social Media campaigns. Traditional PR doesn&#8217;t work in this environment and PR people need to realize that. Once again, great article!</p>
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		<title>By: MikeMarshall</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-138160</link>
		<dc:creator>MikeMarshall</dc:creator>
		<pubDate>Fri, 02 Nov 2007 15:51:30 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-138160</guid>
		<description>Great job of putting things into context.  Nice artcle Aaron.</description>
		<content:encoded><![CDATA[<p>Great job of putting things into context.  Nice artcle Aaron.</p>
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		<title>By: Sonia Simone</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-137235</link>
		<dc:creator>Sonia Simone</dc:creator>
		<pubDate>Wed, 31 Oct 2007 16:08:42 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-137235</guid>
		<description>The funny thing is, everyone (competent) in PR understands that you have to develop relationships with the media. Carpet bombing with irrelevant press releases doesn&#039;t cut it. And everyone (competent) in communications knows that it&#039;s all about your audience. Different audience, different rules. But for some reason, social media throws an unhittable curve ball to 99% of professional communications folks.

Works out well for me, since I&#039;m aiming to get a gig working that 1%.</description>
		<content:encoded><![CDATA[<p>The funny thing is, everyone (competent) in PR understands that you have to develop relationships with the media. Carpet bombing with irrelevant press releases doesn&#8217;t cut it. And everyone (competent) in communications knows that it&#8217;s all about your audience. Different audience, different rules. But for some reason, social media throws an unhittable curve ball to 99% of professional communications folks.</p>
<p>Works out well for me, since I&#8217;m aiming to get a gig working that 1%.</p>
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		<title>By: Celine</title>
		<link>http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/comment-page-1/#comment-137201</link>
		<dc:creator>Celine</dc:creator>
		<pubDate>Wed, 31 Oct 2007 14:29:28 +0000</pubDate>
		<guid isPermaLink="false">http://technosailor.com/2007/10/29/everything-i-needed-to-know-about-pr-i-learned-from-office-space/#comment-137201</guid>
		<description>Great  post.  Aaron love your writing style.  Amanda you say it all and so well.  There&#039;s nothing like directness and honesty.  Social media reminds me of the handshake days of conducting business.  Congratulations and thanks to all who work to bring this back to the world via the blogosphere.</description>
		<content:encoded><![CDATA[<p>Great  post.  Aaron love your writing style.  Amanda you say it all and so well.  There&#8217;s nothing like directness and honesty.  Social media reminds me of the handshake days of conducting business.  Congratulations and thanks to all who work to bring this back to the world via the blogosphere.</p>
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