Monthly Archives: October 2007

Shifting Technosailor

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Long time readers of this blog probably have been aware of the consolidation of the niche that I’ve been covering here. In the very early days, the topics were all over the place. At some point, that seemed to consolidate down to mostly technology related conversations. There was a definite focus for a period of time on technology that pertained to blogging but there was a problem there. Lots of people talk about blogging. There’s no real value add in blogging about blogging. In fact, my attention has been less on blogging as a topic and more on social media as a whole – the idea that average people have the ability to reach the world like never before.

But then Techcrunch does that and we all know about how the social media coverage landscape is thick when you consider services like Techmeme and Digg. Definitely the signal-to-noise ratio is out of control.

As a result, over the past six months or so, there has been a definite inclination toward stories that address issues with business – whether entrepreneurs or big business – and where the synergy has been with social media – and where it needs to be. This morning, Geoff Livingston wrote about social media press releases – and that’s a fantastic start to a new era. Actually, my point is that it is not new. My content has already favored the business side of things. What is new is recognizing officially the shift in direction. The only real change today is that instead of “Technology, Blogging and New Media”, the title bar reads “Technology, Business and New Media“. Definitely a recognition of what this blog is today.

Down with the Press Release!!

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First of all, thank you, Aaron, for asking me to contribute to Technosailor. It’s great to be here, and also serving a readership that’s not in the insular marketing blogosphere bubble.

The best thing about writing for you (as opposed to communicators) is that you already understand that PR and marketing sucks. I don’t need to argue that point. You know what it’s like to get a ridiculous press release, have a flack ask you to write up their product on the blog, sit through ridiculous ads, or suffer through another BS webinar. You’ve been on the receiving end”¦ and hate it.

The great hope of folks like Shel Israel, Brian Solis, Todd Defren, Kami Huyse, Toby Bloomberg, Chris Heuer and other advanced marketing minds is that social media can correct the wayward ways of this backwards industry. We want to refocus it on the actual community. Marketing and PR should not be about leads, but about serving a community and building good will between an organization and its stakeholders (note this word is not Audience).

Social Media Releases

Let’s start with a simple example.

Nothing stinks more than the inexcusable press release ““ a.k.a. the mindless drivel — that marketing departments use to spam news reporters, bloggers, analysts and their stakeholders. The press release was a mass communication tool, blasted out over a wire mechanism to media outlets. It soon lose it its value to news organizations.

Why? As PR became a popular marketing tool in the 80s and 90s, businesses and organizations filled their news releases with positioning statements, posturing to the media and their target audiences.

News releases are a very self centered activity, and rarely offers actual news, mostly because companies and PR pros don’t understand what media outlets considered news to be, and the news needs of companies’communities. As a result, press releases usually have no real news value to the media or associated communities. News is something that’s new, and as media are dedicated to business trends or events of significance that their communities care about ““ just like any decent blogger — they ignore news releases.

Though the press release does have some search engine optimization and secondary direct community outreach value, it’s not optimized for ultimate results. Thus the diminished value of news releases.

Enter Social Media Releases

News documents do have value. According to Outsell, Inc. in November 2006, 51% of information technologists (IT) source their news from press releases found on Yahoo or Google News over traditional trade journals (via Brian Solis). To better talk with an organization’s community, releases need to be re-engineered to better serve them.

SMRtemplate Originally created by Todd Defren of SHIFT Media, the social media release combines the best elements of new media and significantly streamlines the valuable elements of the news release. The social media release provides new media community members dynamic information, including a bulleted statements of value, additional sources, multimedia content (podcast, video, graphics, etc.).

Readers are provided social media methods of publishing via network tags ( a la Digg, Reddit, etc.), and can use these elements independently or as a whole, really to their tastes. And media members like them, too.

Why? Much less BS. When executed correctly, bulleted facts replace spin (a possible acronym: stupid PR imitating news). Concise readable documents create multiple paths for community members, bloggers and journalists alike to enage in more information.

Coca-Cola entered by taking an approach other than buying real estate and creating a store. Working with the crayon agency, Coca-Cola opted to break into the 3D metaverse by getting out amongst the population. During the Second Life launch event, one blogger in attendance told crayon agency team member Shel Holz that that the event was like a class in “How to do social media right.” Shel’s very successful blog details the results to date, which have already been significant, in turn validating the experimental social media release.

Other examples:

What It Means

The combination of outbound promotion and social network attraction creates a new dynamic marketing mechanism. This next generation press release is much more valuable to its audiences, is community centric, and enables widespread dissemination. It creates multiple methods of pulling in community members who may be interested in your service, product or ideas.

This does not mean all social media releases will succeed. Here are the facts. Over spun BS won’t work whether its bulleted or parenthetical; social media-enabled or plain text. Find in this October, 2006 Buzz Bin entry on what I believe to be the content benchmarks of a media-attention-worthy news release. But if you’re on either the giving or receiving side of promotion, then the social media release tactic should be considered a better vehicle for organizations to communicate with their communities.

If you’d like to learn more, visit Chris Heuer’s Elements of a Social Media Release.

Geoff Livingston Brings Entrepreneurs Sensible Online Marketing and PR

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Geoff LivingstonThe problem with the internet, the semantic web, Web 2.0 – whatever you want to call it is that there is a vacuum of effective marketing and PR. Nature abhors a vacuum and thats why you have folks from traditional marketing and PR rushing in to pick up the pieces and figure out the industry. The problem with that is that traditionalists tend not to really “get” social media and the web today. There are still vestiges of ancient (being 5 years ago) tactics and unfortunately, if things don’t change, traditional folks may not catch up with 2007 until 2010 and, well, we’ll be in another era.

If you go to marketing conferences, people are talking about Second Life and corporate blogs as if these ideas are new. They are angling to jump on the train but the train may be gone from the station already. For instance, there’s already a downward turn in the sentiment surrounding blogs yet the idea of corporate blogging is raging right now. Some people have discovered Twitter, like the Today Show, but it’s a pretty hit and miss game on whether these folks really truly understand the medium enough to use it effectively. It’s one thing to use Twitter but it’s a completely different issue to use Twitter.

Geoff Livingston has written a book titled Now is Gone which will be available later this year. The book tackles the idea that this ever changing landscape is actually usable to firms and instructs on how social media can effectively be leveraged in a business.

Folks, you gotta throw away this concept of one way dialogue. Brand and sales are intimately connected with voice and trust. I’m really thrilled to have Geoff writing a weekly column on sensical marketing and PR for both businesses and entrepreneurs. My feeling is that the common sense tactics that he uses with his clients and writes about in his book and on his blog make sense not only for business but also for those of us furthering our personal brands as well.

Geoff’s a great friend of mine and I feel like a stud when I’m around him – because he can’t stop telling people how much of a star I am. He’s full of crap, but it’s a great way to make friends and get people to ask him to write columns. :-)

Geoff’s columns will appear on Thursdays so stay tuned. If you’re not already subscribed to this blog, now is a good time to do so. Point your feed reader or browser to http://technosailor.com/feed. Because, like Geoff’s book indicates… Now is Gone!

Citation: Photo by Chris Heuer

Marketers Live in Alternate Realities, erm, Second Life

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I’m a pretty well known guy. I like that. It’s odd, at times, particularly at conferences or meetups where people I don’t know introduce themselves, “Hey, aren’t you that Technosailor guy?” Despite being known in tech and the social media scene, I never claimed to be PR-oriented, despite Geoff Livingstone calling this blog the top blog of that type in the DC Area. I still give Geoff the business for that. :-)

Unfortunately for Geoff, yet very fortunate to me – in my eyes – I am no rock star in the PR and Marketing communities. I do my own PR. I do my own Marketing. I do okay, but I’m not a rock star. In terms of that industry, I am but a nobody, a peon. I am guessing most everyone else falls into the same category.


Photo by Danilo “Maso” Masotti

I’m guessing that most people also don’t know about or pay attention to Second Life, the alternate reality digital world that marketers have obsessed over for several years now. Second Life is a virtual reality massively multiplayer online role playing game (MMORPG). Users create “avatars” that represent themselves or an alternate reality, purchase land and goods, build things and generally follow whatever path they want that might or might not reflect real lives in “first life”.

Marketers have swooned over this as it allows them to build virtual representations of their companies, events and people. It’s supposedly a great way to market in an alternate life to a subculture that is the Second Life group.

But that’s the kicker. It’s a subculture of reality. Yet hours and hours are spent along with immeasurable dollar values to market in this arena and I question the ROI. I have no issue with a moderate use of Second Life. But if you attend Ad Tech or any of the marketing groups in the DC area, and I venture elsewhere as well, you’ll find that Second Life is the only thing being talked about. Way too much is being invested in this thing.

I’m telling you folks, reality calls!

The Elite 100

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100 might just be the most elite number in the world. Why is it the most elite number in the world? Well, there are 100 U.S. Senators, quite arguably the 100 Most powerful men and women in the world. There are Fortune 500 companies, but more important in the pecking order are the Fortune 100 companies. Searching Google for top 100 will net you a variety of listings of top 100s in every concievable area.

The latest ‘Top 100′ came today with Techmeme identifying it’s leaderboard where the top Techmeme headline contributors are listed for the past 30 days. This leaderboard will shift, of course, as the thirty day window shifts, but I find it odd, and frankly, mildly disturbing that this list has come out.

It’s not that this is a walled garden that disturbs me. It has long been known that Techmeme tracks whomever it wants. It’s not even that I can’t see some members of this list receiving enough readership to make this list. I mean, the Sydney Morning Herald who was on this list earlier in the day, is certainly a respectable publication – but top 100 on Techmeme?

My distaste in this list really goes back to something that I’ve asked people occasionally and no one seems to have an answer for. Just how does one get on Techmeme?

With Digg, we know that users can submit links and the story will either be Dugg, and rise in popularity, or it will be buried. With Stumble Upon, we know that stories that are “Stumbled” are then shared with other users that fit a certain inclination and demographic based on preferences. With each of these massive traffic drivers, there is a calculable investment that needs to be made to achieve success. There are deliverables. There are certainly things that have to be done to get to the point. These services, like them or not, provide interactive value to the user.

Techmeme does not, as far as I know. There is no way to provide stories for consideration and in fact, selection of stories for headlines is seemingly arbitrary. For instance, my review of FeedBurner some time ago was picked up by Techmeme but another FeedBurner story – the one about Google Reader reporting its stats to FeedBurner – was a huge story everywhere. I was one of only four people who had early access to this story and I broke it before TechCrunch – but TechCrunch got the love. I didn’t get a “comment link” on that headline.

I don’t say that as someone who is bitter. On the contrary, I understand that this is how things work and Mike Arrington covering the story is a much bigger deal in terms of exposure than I. My big concern here is in transparency and consistency. There is no consistency in how Techmeme seems to work and there is nothing that gives any technology writer insight into how their stories might end up listed.

Interestingly, there are sponsored links. So there actually is a way to get listed in Techmeme if that is the route you want to take to get there. Otherwise, Gabe Rivera, how exactly did those top 100 elite folks get their positions? Google has a closed algorithm, but at least there is some market evidence as to how stuff works with PR and SERPs. There does not seem to be anything that can be pointed to for Techmeme and I just have to wonder – how exaclty does this whole thing work? Or is it just a closed circle? Inquiring minds need to know.

Carnival of Entrepreneurs #37: October 2, 2007

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As many of you know, I took some time off to write for Startup Spark at B5 Media. Well that stint is over and I have brought over with me the Carnival of Entrepreneurs from BlogCarnival.com

This is the 37th edition of the CoE and we have some great entries. Over 90 submissions!!!

Check them out.
Sly presents What You Can Learn From New Bloggers posted at ::Online Tips:: Internet | Computers | Life.
Ianternet presents Why 99% of Online Beginners Fail posted at Ian Fernando.
B. Humphries presents How to STILL make money in real estate | boozwatt.com posted at boozwatt.com.
Ianternet presents FaceBook Advances: Properly Using the MarketPlace posted at Ian Fernando.
Scott Barlow presents Mark Mills – Serious Entrepreneur posted at UKpreneur.co.uk.
Roseate presents Review My Blog For TWO Link Backs posted at Make Money Online At Roseate Marketing Tips.
Daylle Deanna Schwartz presents Making Your Mistakes Count posted at Lessons from a Recovering DoorMat, saying, “Making your mistakes work for you gives you an edge for succeeding.”
Jim Smoot presents Top 5 Reasons most restaurants fail posted at A New Restaurant.
Ianternet presents Stop Being a Failure and Start Failing! posted at Ian Fernando.
Joy Miller presents College credit for life experience posted at Online College Blog, saying, “Many colleges and universities allow you to earn credit for life experience. How this credit is awarded and assigned varies widely by university.”
Arin Vahanian presents How One Quote Can Change Your Life posted at Super State.
Randy Nichols presents Fast Paced Success – Considering a Career in Business posted at Career Advice by Randy, saying, “Whether you have relatives who have entered the field ahead of you or you are simply looking for a field that will always provide you with challenges, careers in business are definitely one way to go!”
Eric Hudin presents My Estate Planning Career Blog » Blog Archive » The Professional Corporation Trust – Preserving the Value of Your Practice posted at My Estate Planning Career Blog, saying, “The professional corporation trust is simply a revocable living trust with a specific purpose: to keep a licensed individual’s interest in a professional corporation out of probate in the event of the death of its owner.”
Jonathan Fields presents Karma Capitalism: A radical approach to accelerated business and career growth posted at Jonathan Fields | Awake At The Wheel.
Moneywalks presents Overcome your worst fear: Learn How to Save posted at moneywalks.

Business Insights and Ideas

Michael Chu presents Platinax, Business Tips and Advice posted at Make Money Online with Knighty Night’s Talk, saying, “A lot of tips and advice for experience people. They are in this forum to help people and also to get help. There is a saying, “Two brains is better than one”.”
dwain Jeworski presents Effectiveness posted at Strategic Profits Blog By Rich Schefren, saying, “Great Business Building Topics for Internet Businesses”
Ruth Mitchell presents In the Garden of Good and Evil posted at Buy Outside the Box, saying, “In the garden of good and evil of our minds, we need to know the pitfalls.”
Raj Dash presents Bootstrapper » Entrepreneurial Mindset: 33 Productivity and Success Tips posted at Bootstrapper, saying, “Building a productivity mindset helps entrepreneurs and business owners towards success. Here are 33 tips to help.”
Warren Wong presents Be A Good Manager By Letting People Learn And Grow posted at Personal Development for INTJs, saying, “Information on the common mistakes an new manager makes and tips on how to be a good manager.”
Karl Goldfield presents Building a plan Part 6b: Execution – Lead Development posted at Coaching sales champions.
Christopher J. Brunner presents How You Know It’s Time to Grow posted at GreatFX Business Cards, saying, “There are some clear indications that it is time to expand your business, and being able to recognize those signs will help to eliminate some of the anxiety that accompanies such a change, since you will know it is necessary.”
Raj Dash presents Bootstrapper » 5 Common Problems a Bootstrapping Entrepreneur May Face posted at Bootstrapper, saying, “Entrepreneurs may have many advantages of regular business owners, but problems do occur. Here are five common problems facing bootstrapping entrepreneurs.”
B. Humphries presents How to make money buying foreclosures posted at boozwatt.com, saying, “With the real estate market the way it is today, the time is absolutely NOW to invest in real estate. A perfect vehicle for this is through foreclosures, however not in the traditional sense…”
Mike Buckley presents Social Media posted at Mine Your Own Business, saying, “The first in a series on social media for small business.”
Jim presents Everything Is A Cycle posted at The Kaizen Business.
Gley Yahya presents Work From Home Business Success Secrets posted at Work At Home Start Up Guide, saying, “Do you want to create a work from home business? Success can be yours if you make the right decision. So you need a business example plan for your based business home start up success. Also, learn how to manage your time and you’ll be in your way to financial freedom for sure :).

Work from home business success depends on your attitude and perception. The better attitude you have and the better you handle downfalls, the more likely you will be to find home based business success.”
Karel Vandenberghe presents Spigit – Tap into the Wisdom of the Crowd posted at Open Innovators – Open innovation and crowdsourcing, saying, “About spigit, a platform for Open Entrepreneurs who want their ideas to be peer reviewed.”
Fanny Co presents Idea#4: A4 Size Mobile Phones & Feedbooks posted at For Singapore Entrepreneurs Only.
Gavin Ingham presents Cold calling tips for getting through to the decision maker posted at Gavin Ingham, saying, “Cold calling tips.”
Bob presents And an idea was born… posted at Wiconomics.
GP presents So? you Want to Run a Bed and Breakfast posted at Innside Innkeeping – Montana Country Style, saying, “Lots more to opening a bed and breakfast than the smell of freshly baked muffins!”
Tim King presents 7 Entrepreneurial Business Secrets of Survivorman posted at J. Timothy King’s Blog, saying, “You may know Survivorman as a show in which Les Stroud strands himself in the wilderness for 7 days. But the way he approaches personal survival holds discoveries for how to approach business survival.”
Dustin presents How to Make Money Off of OTHER Powersellers. posted at dustinrea.com, saying, “Learn how to make $1000USD weeks in no time and continuous growth.”
David Kam presents Distribute Your Commercials Online posted at MarketingDeviant.com.
Steve Bainbridge presents Punditry | Professor Bainbridge posted at Professor Bainbridge’s Journal, saying, “A review of a new book on using poker strategy to succeed in business.”
Juan Millon (1mil) presents Successfully Selling Drugs Part posted at Millionster.com.

Inspire Me!

Ben Yoskovitz presents Can You Build a Startup Ecosystem Outside the Valley? posted at Instigator Blog, saying, “Is it possible to build a strong startup ecosystem outside of Silicon Valley? What’s needed?”
Pat B. Doyle presents Visualize Your Success posted at Pat B. Doyle, saying, “Thank you for considering my article.”
Warren Wong presents How To Overcome Fear And The Obstacles It Creates posted at Personal Development for INTJs, saying, “Are there things you are afraid of? Here’s how to overcome your fears, permanently, and overcome all the obstacles that fear creates.”
Laura Young presents Is Your Different Drummer Insane or Are You A Gifted Adult? posted at Dragon Slayer, saying, “If you have been fluctuating between “But everyone else seems so happy. What’s wrong with me?” and not giving a rip (“Screw it. I’m the smartest one here. Too bad I’m not smart enough to hide it. Fire me, go ahead, this place is whacked anyway.”) there may be a reason. You might be a gifted adult.”
Nenad Ristic presents Attribution Theory posted at Money Conciousness.
Scott Barlow presents Entrepreneur Profile – Julie Clark posted at UKpreneur.co.uk, saying, “Entrepreneur Profile – Julie Clark, rags to riches!”
Vandelay Website Design presents Being a Proactive Blogger posted at Vandelay Website Design, saying, “Get motivated and take some action with your blogging efforts.”
Christopher J. Brunner presents Leaders Can’t Do It Alone posted at GreatFX Business Cards, saying, “The term leader is defined as “a guiding or directing head,” which indicates that, as a leader, you must have people to guide and direct. Leaders can’t be leaders without followers.”
Gavin Ingham presents How to build confidence and close more sales posted at Gavin Ingham.
Liz presents Goal Setting Commandment #9 – Thou Shall Reward Thyself! posted at Personal Strategic Plan.
Ralph Jean-Paul presents Develop Mental Toughness posted at Potential 2 Success, saying, “MVPs, CEOs, extraordinary leaders, and successful people of all kinds have it and so should you. Develop, strengthen and master your ability to perform under pressure, bounce back from failure, and excel in life.”
Rodney Burge – Marketing Strategies presents The Test of a Leader: Facing Our Fears posted at Diane Bolden – Leadership Training, saying, “Leadership Training Expert Diane Bolden writes at her blog http://www.keyboard-culture-leadership-training.com that anytime you make a decision to go out of your comfort zone, to do something that is new or unusual for you, you will most likely experience a tinge of fear, hesitation, or anxiety. You may question your ability, your likelihood of succeeding, and the possibility of your demise – whatever that may mean for you. It is essential to realize that this fear is a part of your journey as a leader. It is not necessary to overcome this fear. The key is to use it in ways that serve you, rather than hold you back.”
Harrison presents The Characters of a Successful Entrepreneur posted at Journey To Financial Freedom, saying, “Let’s see whether you are a successful entrepreneur…”

Online Success

Vandelay Website Design presents 8 Tools to Help You Find the Right Domain Name posted at Vandelay Website Design, saying, “Finding the perfect domain name can be very difficult. Here are some great tools to help you find the right one.”
Terry Dean presents 7 Ways to Expand Your Products and Services posted at Integrity Business Blog by Terry Dean.
Vandelay Website Design presents When is it Time for a Re-Design? posted at Vandelay Website Design, saying, “Here are some tips to help you know when your website is due for a facelift.”
Sagar Satapathy presents 10 Popular Ways Entrepreneurs Can Make Money in Second Life posted at Bootstrapper.
Donald Mckenzie Jr presents How to Easily Succeed on eBay posted at Simple eBay Strategies, saying, “On any given date, there are millions of everyday people wanting to sell things on eBay. They all know that eBay is the top home business opportunity in the nation right now.”
Donald Mckenzie Jr presents How to Create a Wealthy Lifestyle With eBay posted at Simple eBay Strategies, saying, “Today, drop shippers are creating many websites and selling numerous products to make a fortune. If you do a Google search for drop shippers, you will find an unlimited amount of websites for them.”
Samir Bharadwaj presents BlogRush Brings Free Website Traffic to WordPress posted at SamirBharadwaj.com, saying, “Traffic is always the most sought after commodity online. Here is a new service that could get you a good amount of targetted free traffic for your online entrepreneurial ventures.”
Donald Mckenzie Jr presents Make Money Online Fast posted at Full Time Income From Home.
Terry Dean presents Finding Your Unique Ability posted at Integrity Business Blog by Terry Dean.
Doris Chua presents My Life as a Seminar Organizer posted at A Meeting Place for All Home Office Women.
Rodney Burge – Marketing Strategies presents How Important are Blogs to the Media? posted at Lori Prokop – Keyboard Culture, saying, “Free publicity is a great way to get your message out to the world, attract new customers and make money online. To get free publicity for your blog, products or services, you need to get the media’s attention. In this blog post by Keyboard Culture Expert Lori Prokop at http://www.keyboard-culture.com it’s amazing to see how much the media is depending on blogs.”
Terry Dean presents 4 Income Streams in Every Business posted at Integrity Business Blog by Terry Dean.

Tips

FitBuff presents Brain Gym Exercises: Get Fit, Get Smart posted at FitBuff.com’s Total Mind and Body Fitness Blog, saying, “The “dumb jock” stereotype may finally be lifted after a new study showed that exercise can literally help your brain create new neurons.

Very interesting article here that explains exactly how it happens, and exactly what you need to do to make it work for you.”
Fiona Lohrenz presents Tips for Starting a Day Care posted at Child Care Only.
Christopher J. Brunner presents Avoid Getting Gypped by Fraudulent Web Designers posted at GreatFX Business Cards, saying, “As small businesses continue to grow, the demand for web designers increases. But beware, there are many out there that are simply trying to pull the wool over your eyes and make a quick buck, with no regard for you or your business.”
Gley Yahya presents Home Business Traffic Made Easy posted at Work At Home Start Up Guide, saying, “Any home based business owner can use simple online videos for based business generation home internet traffic. You don’t have to be a major player to get in this marketing game. Everyone and I mean everyone can use and benefit from using their own videos to get free home business traffic. You won’t need to be a tech guy. You don’t need a whole room full of video device and you won’t need to spend thousands of dollars either. With your digital camera, camcorder or even the video from your cell phone and some free software you can produce videos within minutes for your web site traffic promotion.”
David B. Bohl presents Work-Life Balance and Productivity : Slow Down Fast Today! posted at Slow Down Fast Today!.
Ralph Jean-Paul presents Be Smarter in 30 Days posted at Potential 2 Success, saying, “Become more focused, more determined, more productive, and more successful by increasing your intellectural knowledge.”
Todd Goldfarb presents 8 Tactics for Marketing a Small Business posted at We The Change, saying, “Hi there– good article on small business marketing, thanks”
aruntheace presents Bored of Adsense posted at www.aruntheace.com.
Warren Wong presents How To Pull An All Nighter posted at Personal Development for INTJs, saying, “Do you need to pull an all nighter? Here’s some tips to do it effectively!”
Terri Holley presents Outsmarting the Status Quo: Strategy #5 – Create a Physical Energy Source posted at The Health and Life Mixing Bowl.
Karel Vandenberghe presents How to use Inkling Prediction Markets for your business posted at Open Innovators – Open innovation and crowdsourcing, saying, “How can Inkling Markets be used to address your business problems?”
Christopher J. Brunner presents How and When You Should Pay Yourself posted at GreatFX Business Cards, saying, “As a business owner, there are many things you have to worry about. One thing that may seem to be moved to the back burner in the midst of all of these concerns is yourself, more specifically, the personal funds you get out of the company.”
Fiona Lohrenz presents Tips for Effectively Managing Your Daycare posted at Child Care Only.
Ben presents How to Quit Your Day Job in Six Not So Easy Steps posted at Money Smart Life, saying, “Making the move from employee to entrepreneur isn’t easy, here are some steps for getting started.”
Aaron Brandon presents Online Business Blog posted at Aaron Brandon.
Chris Brown presents Rocky River’s Style Mutt Dog Boutique — How to do a Grand Opening Right! posted at Branding & Marketing, saying, “Here’s how to do a Grand Opening or Open House right from the planning to the thank yous.”
Elizabeth Potts Weinstein presents Practice Complete Delegation or Don’t Bother posted at Chronicles of a Mompreneur, saying, “Maybe you’ve tried to follow advice to delegate, but you’ve found that it has not saved that much time overall, because you still have to manage the new person. That’s because you have made a grave mistake. You must practice Complete Delegation, or it’s a waste of your time.”
Alan Evans presents Performing a SWOT Analysis for a Small Business posted at Small Biz Rocks.
Joy Miller presents 10 Online colleges offering credit for life experience posted at Online College Blog, saying, “Several reputable, regionally-accredited colleges and universities allow you to earn credit for life experience.”
Gley Yahya presents How to Make Money Selling on Ebay posted at Work At Home Start Up Guide, saying, “wondering how to make money selling on eBay? This Ebay start up guide provides free advice on how to make money on ebay, tips to sell on eBay, tricks and resources to help those starting out. Here you can learn how to make money selling on Ebay! Discover how you can open your FREE eBay account, and be earning profits by tomorrow! How to Find Cheap Merchandise to Sell.How to buy wholesale merchandise and sell it for a profit. How To Create a Great eBay Listings and much more.”
Christopher J. Brunner presents When to Consider Bankruptcy as an Option posted at GreatFX Business Cards, saying, “Unfortunately, there are often circumstances beyond our control, such as unexpected medical problems, which force us into a financial corner that, no matter how we try, we just can’t seem to get out of. If you’re in that corner, and haven’t consider bankruptcy as an option yet, maybe you should.”
Millionaire Mommy Next Door presents Productivity Tip: How to use a digital timer to get things done posted at Millionaire Mommy Next Door, saying, “As a “work”-from-home mom of a two-year-old, I find it necessary to structure my writing and blogging time according to her schedule and push to GET IT DONE. I write when she’s sleeping in, napping, or enjoying one-on-one time with her daddy. Nothing can sideswipe my attention and redirect my efforts quite like the world-wide-web. The timer keeps me focused, motivated and targeted on the individual task at hand. Here’s how I use this simple tool.”
Rodney Burge – Marketing Strategies presents Managing a Mutlicultural Workforce posted at Jinsoo Terry – Multicultural Education, saying, “Multicultural Education Expert Jinsoo Terry gives five tips to become a more effective manager within a multicultural workforce.”
Pushpa Sathish presents Can Your Machine Be Hacked? Test Yourself with These 12 Resources posted at Virtual Hosting.
David B. Bohl presents PDAs and Private Time : Slow Down Fast Today! posted at Slow Down Fast Today!, saying, “When we think we’ve escaped the microscope of our working lives, the lights are tuned up brightly and the wonders of technology pull us back – they often divert our attention from achieving what’s most important to us.”

Tricks and To-Dos

Chris Harris presents Stop checking your email! posted at New venture outsourcing blog.
Juan Millon (1mil) presents 10 Things to Do Before Starting A Business : Step 1 posted at Millionster.com.
Rodney Burge – Marketing Strategies presents How to Attract More Customers posted at KBC Movies, saying, “From his blog at www.keyboard-culture-marketing-strategies.com , Rodney Burge offers this great, free online movie “How to Attract More Customers.”

Rodney answers the question, “Where do you begin when attracting more customers or clients is your goal?”"

That concludes this edition. Submit your blog article to the next edition of carnival of entrepreneurs using our carnival submission form.
Past posts and future hosts can be found on our blog carnival index page.
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