HOLIDAY WORDPRESS DEAL: 30 Minute WordPress Consultation

As the holidays kick into full gear, and people start looking at a short sprint to gift times with family, I am offering a 30 minute phone consultation related to WordPress for $100. This is a great thing for someone who needs to figure out how to do something that may be unfamiliar for them or if they are just getting setup with WordPress and need plugin recommendations, or the like.

To setup your 30 minute appointment or to inquire about gifting that appointment, fill out this form. For the description, just reference this deal.

For longer term commitments or consulting engagements, including custom plugin development, I am booking clients for Dec and Jan, so feel free to ask about those opportunities as well.

This offer is only good today, Friday Nov 23, 2012 until midnight Central Time.

This offer is good through Midnight, Monday, November 26, 2012 – Cyber Monday.

Read More

What Makes a Community?

I normally write articles that carry a bit of authority. I usually write what I know about and have a high degree of confidence writing. I don’t write often because I want what I do write to carry authority and be hard-hitting.

This is not really one of those articles.

I haven’t done what people like Alex Hillman has done in creating collaborative working environments for independent entrepreneurs at Independent’s Hall in Philadelphia.

I haven’t been an organizer and champion of city-wide entrepreneurship like Josh Baer has in Austin.

I haven’t fostered a product community like they have over at StudioPress with the Genesis Framework.

What I have done is work within the context of a thriving WordPress community of developers, users, consultants and advocates.

I have lived in a city that has made it’s name on entrepreneurship and arts in Austin.

I have helped and supported entrepreneurs in their quest to build products in DC and find ways of succeeding both with and without investment money.

Moving Back to Baltimore

For some weeks now, I’ve made it clear that I’ve decided to move back from Austin to Baltimore. In 2008, I left Baltimore because I saw awesome things developing in technology in DC. At the time, there were guys like Peter Corbett who was just beginning to do technology advocacy work in the Nation’s Capital. By 2009, iStrategyLabs would launch the first Apps for Democracy contest that challenged contestants to create web and mobile applications with civic intent. That would morph into similar contest like Apps for America, etc.

You would also see some organizations that would flare out dramatically because of business model, ideas, weak leadership, lack of community involvement, etc.

I would then move to Austin where I would see a city immersed in technology. Lots of money flowing. Lots of incubator action, such as the products and entrepreneurs who would be graduated from the Capital Factory incubator. I would see ATX Startup Crawl occur several times a year as guests would have the opportunity to move around town and visit some of the great startups like TabbedOut, InfoChimps, uShip and more. Thousands of people would come through these offices and see the great technologies and ideas being built, all while enjoying local Texas beers and eats.

I would see awesome projects like We Are Austin Tech highlight influencers in that community (including myself) come up.

And I watched Baltimore grow as a technology community to the point where DC entrepreneurs started paying attention to their up and coming little brother 45 mins up I-95. I watched from afar as Dave Troy would put his heart and soul into building Baltimore as a center of entrepreneurship and tech. I’d watch as Greg Cangialosi would build his Blue Sky Factory marketing firm out and have a successful acquisition, all while continuing to personally invest more in the Baltimore scene.

I even watched great tragedies like the systematic destruction of Advertising.com by Aol.

I watched this all over the last 4 years and realized Baltimore was coming into it’s own. It had successes. It had failures. It had investors. It had bootstrap. It’s still not entirely cohesive, but from my seat, it looks promising.

So I’ve decided to move back to my home and put my money where my mouth is and see if I can take what I’ve gleaned from DC and Austin and apply it here in Baltimore. I may be one of those failures. Or I may not be, but I’ve got to try.

What Makes a Successful Community?

In the last few weeks, I’ve had several conversations with Baltimore business owners and entrepreneurs, and I’m finding a common question and point of discussion: What makes a successful community? The answers and opinions are intriguing. Again, I can’t say my opinion carries any authority. What I can say, however, is I’ve been in a bunch of communities and witnessed elements of success.

Some folks think a successful business community requires investors who are willing to commit their time and money. Anyone who has gone through the fundraising process knows that hands on investors are the best kind. If a VC or Angel investor can help a portfolio company supplement resources (human capital or otherwise) through their network, they bring quite a bit of upside to a startup. Investors who wire money and never pay attention to their portfolio companies, expecting the founders to execute according to plan, are in my opinion bad investors.

So in this light, some entrepreneurs here in Baltimore find the lack of investment money or engaged investors as detrimental to the community.

On the flip side of the coin, some entrepreneurs seem to be thinking that the mark of a good startup community is going to be in the number of entrepreneurs who are able to successfully bootstrap. There is some validity to this claim as well. The more you can do on your own, the less of your company you’re giving away (as I noted in the “Valleyboys” segment of this article a few weeks ago).

However, there is also value in bootstrapping and taking money, if the situation is right.

Other folks I’ve talked to feels the value is in the number of people attend professional meetups compounded by the sheer number of meetups. In Austin, we have a vibrant meetup community. From the Austin WordPress meetup to Austin on Rails to Austin Lean Startup to Refresh Austin and the list goes on.

My opinion is that a city startup community is built on all these things. It’s not money, really. Money will follow success. Perhaps Baltimore needs to have an IPO or high profile acquisition that allows the company to continue to operate and hire in Baltimore to put them on the map and in the conversation. I don’t really think it’s that, per se, but that certainly helps.

It would help if the State of Maryland was more business-friendly to small businesses, as Texas is. People come to Texas, and more specifically Austin, from California and New York because the environment is notably friendly to small business. More business would be created in Maryland with better business policy. It might even attract out of state growth.

Beyond that though, meetups are important but meetups don’t create value if the conversations end at the meetup. The idea of building something – a prototype – as you might get out of a Startup Weekend is good… if it continues afterwards from prototype to business product.

But I think the biggest thing that makes community grow is collaboration and the willing to share ideas without being defensive, sharing resources without being possessive, sharing physical space without being prohibitive. It takes more that an entrepreneurs flying solo behind his Macbook Pro in a coffee shop, but it takes less than structured office space with prohibitive managerial org charts.

It doesn’t take sacrificing lifestyle on the altar of work, but it does take entrepreneurs willing to gut out ideas by working with other entrepreneurs and customers and transparently sharing war stories of success and failure while helping to mentor others new to the space.

It does takes the karmaic “pay it forward” approach without fiefdoms and regional rivalries to ensure that a rising tide raises all ships. What you put in to other companies you have no direct stake in, but can help with informal advice (when solicited) makes for a circle of life that encourages a community to exceed expectations and move from one level to the next. Mentorship is not an ROI term, but it is critical to the ecosystem.

Am I off-base in my thinking here?

Read More

cal-ripken

The Science of Radio, Cal Ripken, Jr. and Pivots

Let’s talk science.

We all occasionally listen to the radio. Maybe not as much as we once did, but we still do. Most of us listen to FM radio because the sound quality is better and, as a result, music is more often the stuff broadcast over FM stations. Probably fewer of us listen to AM radio, short of talk news and sports talk stuff.

The difference between AM and FM is radical. FM radio waves, if you could visualize them are your typical sine wave. It modulates between a high and a low frequency and travels through the air like the waves of a sea. FM radio has better sound because this modulation can carry more aural information.

AM radio is far different. It’s much more a straight line wave that can’t carry as much aural data, so the sound quality is reduced. The tradeoff, however, is that AM radio can travel much farther. In fact, for AM radio, range is determined by amplitude, or strength, of the power generating the waves.

The side effect of this is that AM radio waves travel into the atmosphere and interacts with the ionosphere, the atmospheric layer that protects us from the most harmful radiation from the sun. During the daytime, the AM waves hit the ionosphere and largely fizzle out due to the layer’s interaction with the sun, but at night… the sun isn’t sending all it’s fiery goodness at that part of the earth and so a bounce effect happens. AM radio waves hit the ionosphere and bounces back toward the earth allowing radio stations to be heard hundreds of miles away from their source – often times well over the horizon.

As a result, the FCC has had a decades-old regulation that requires AM radio stations to reduce their signal or alter their night operations so as not to interfere with stations in other markets. Stations typically will do this by redirecting their antennas so that even if the signal is heard hundreds of miles away, it is heard in such a way to not interfere with other stations broadcasting on the same frequency.

Still with me? Whew. Good.

Back in 1995, I was sitting in a dorm room of a religious college I was attending at the time. There were pretty rigid rules for freshman. In my case, we were required to do a nightly “study time” in our dorms. The idea was to train students to focus academically. In later classes, the rules were relaxed and study time was not mandatory.

Still, you know how I am with rules. I sullenly sat in my room night after night and probably didn’t do the best job academically. I digress.

September 6, 1995 was kind of a historic day. Besides being my 19th birthday, it was also a big baseball day. It would be this day that Cal Ripken, Jr. would break Lou Gehrig’s consecutive game streak setting a new record of 2,131 games played in a row and becoming the new Ironman. Back in those days, before the 1997 debacle, I was an Orioles fan before changing allegiances to a much better team (sans this past year). I’m looking at you, Kate.

I grew up with the Orioles and I was understandably upset that I had to be in my room instead of watching the game on TV. I discovered, however, that I could hear WBAL 1090 AM in my dorm 17 miles south of Rochester, NY and some 300 miles away from Television Hill in Baltimore, where the station broadcast from. As a result, I was able to listen to that historic game on the radio thanks to science.

What’s the point of this already long-winded story, you may ask.

I’m glad you asked, since I actually do have a point.

I’ve talked about business a lot here. Startups, projects, whatever. I’ve been involved in a few in my career. I’ve advised several. I’ve been a Co-founder in one. I’ve been staff for others. There’s a concept in startups called the “pivot”. Pivots are when you change your business model or approach due to market demands or user feedback.

In some cases, pivots are major. Seesmic pivoted a ton from a video chat service to a video blog comment service to a social mass posting service. Every pivot was essentially a new company.

Other pivots are more minor. A move to focus more on user content aggregation from a company content aggregation. Or a move to a subscription model from an advertising model.

I’m a fan of the second form of pivot which basically suggests the premise of a company is sound, but based on the ability to listen to user demand and appropriately respond in the marketplace, a company can adjust and tweak and run with the concept that made them strong as a company to begin with. If I were to start investing myself, I’d want to be on board with a company that can stay true to itself, while demonstrating the ability to adjust.

Some people, like Jason, advocate doing market research to decide your premise. Ask questions. Conduct interviews. Find out, before putting time in, that the idea is something that someone will pay for. Others, like Eric Ries, also endorse The Lean Startup approach of building, collecting feedback, iterating and repeating to allow a company to evolve organically. These are all good ideas that help set the framework and paradigm for how your company operates and your product evolves.

Which brings us full circle to radio. I was able to listen to Cal’s historic day in 1995 because the company (or radio station in this case) was able to perform a pivot (literally) to redirect their signal without changing who they were. They knew FCC regulations when they decided to broadcast on AM. They knew the framework of science they had to live in. They built a radio station for reach and strength and adapted as they were required to and allowed to.

You may never start a company. You may never hire employees. But the universal concept is: Know what you’re doing, why you’re doing it, don’t change who you are or the strategic philosophy under which you operate, but be willing to make the tactical choices needed to succeed.

Read More