Technosailor.com

Category: guest blogging

  • When a Brand Fades

     Today is the New, New Internet Conference, the biggest web 2.0 conference on the Eastern Seaboard this fall. More than 800 attendees are expected. The roster of speakers is impressive. The conference will focus on the larger business aspects of the new Internet economy. Though I am one of the speakers, I will be in the…

  • Rant: Silicon Valley Fenetics

    Yes, intentionally misspelled. Phonetics. Phonetics and mashup are all the rage in Silicon Valley web 2.0 start-up naming conventions right now.  When it was Digg, FaceBook and Skype, this was different.  It was cool, fresh and neat.  You could not help but ask yourself, what’s that?!? Now, it’s not cute anymore (‘sup Pownce and Jaiku!). Instead it…

  • Down with the Press Release!!

    First of all, thank you, Aaron, for asking me to contribute to Technosailor. It’s great to be here, and also serving a readership that’s not in the insular marketing blogosphere bubble. The best thing about writing for you (as opposed to communicators) is that you already understand that PR and marketing sucks. I don’t need…