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Consolidation in the Blogosphere - Part II

July 24, 2008 - Comments

Yesterday, I posted a video that suggested that perhaps a little consolidation needs to happen in the blogosphere. I was not the first. At the time of that recording, it had slipped my mind that Mike Arrington predicted a roll-up of blogs back in March.

Regardless, the issue has sparked a very interesting discussion around the blogosphere. Duncan Riley took the first major step of actually putting out a call to action on the concept of an advertisement federation.

Where Social Gets to Business - Panel at GSP East 2008

June 10, 2008 - Comments

How does traditional advertiging work on social networks? What products and techniques are required to develop a viral marketing campaign? Find out how to use social networks, social advertising, and social applications to reach hundreds of millions of today’s online users.

Ad Repping

May 28, 2008 - Comments

So I ask in all humility, and in the spirit of crowd-sourcing, how would you monetize this site if it were yours? What tips can you share with me? Introductions you might be able to make? While I would love to have this conversation in comments, I also recognize that some conversations might be better had in private. So please, email me at aaron@technosailor.com or one of the other methods listed here.

Zuckerberg, Quit Insulting Our Intelligence

December 5, 2007 - Comments

Mark Zuckerberg, the founder and CEO of Facebook has taken one more step in the Beacon war. As we’ve noted, Facebook is wrong to not fully make Beacon an opt-in program, partner companies are wrong for releasing customer data to Facebook and by the way I made a Firefox extension that will help consumers know [...]

Toyota y sus Comerciales Poco Eticos

- Comments

La semana pasada escribí un artículo sobre Toyota y el uso adecuado de la reputación de sus productos. Esta semana, Toyota vuelve a ser el tema… pero esta vez por el uso de publicidad poco ética.
Cada persona, compañía o producto tiene lo que llamamos una cuenta de confianza (trust account). Hay acciones que resultan en [...]

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