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14 November 2007 Comments Off

3 Recomendaciones para Integrar la Web Social a tu Estrategia de Relaciones PÃºblicas

Muchas oficinas de relaciones pÃºblicas ignoran la existencia -y la importancia- de la web en sus campaÃ±as de relaciones pÃºblicas. Considerando lo fÃ¡cil que es publicar una opiniÃ³n en la web y distribuirla a miles de personas, es un grave error ignorar el poder -para bien y para mal- de esta herramienta.

Tags: alerts, astroturfing, blogs, networks-sociales, public-relations, relaciones-pÃºblicas, reputation, social-networks

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