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Last year I wrote a post titled, “How Much do People Talk About You?“. I could very well simply republish that post and be done with it, but I wanted to come back to the topic a year later and discuss it more because it’s important.
It’s important from a marketing perspective, and of course it’s important from a branding perspective. More importantly, though, it’s important because the answer to the question will either make or break you ion a down economy.
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Earlier we talked about how Leadership is Influence, Working Out of a Job and Shaping Leadership Influence. An often overlooked poison to a community of any sort is gossip. Rumor mongering and slander among, particularly group bloggers or forum leadership, can destroy a site.
Nipping Gossip in the Bud
“Three may keep a secret, if [...]
Leadership is a powerful and often mishandled trait, especially in forums and blogs where a person finds himself in a position that people look up to. Recently, we discussed how Leadership is Influence and how we should always be striving to Work ourselves out of a job. But leadership is not all that [...]
As we talked about earlier, Leadership is Influence when it comes to blogs or forums. One of the most critical links in the leadership chain is the mentoring process. This is often overlooked by those in leadership positions who are more concerned with their own personal power and control than in raising up effective [...]
Several years ago while I was an Advisor at SitePoint, I wrote an article for aspiring Advisors (SitePoint’s label for forum moderators). SitePoint took it up and published it and I’ve referenced it a few times over the years, but I have felt that forums were sort of passé and that blogs were where [...]
