Tag: Marketing

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The Difference Between Designers and Marketers

A reader of this blog, recently, inquired about the difference between Designers and Marketers. I took some time to think about it and came to so many conclusions that it was Wicked Marketing entry worthy. This won’t be as snarky as my usual posts, but then again I’ve been known […]

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Who are you designing for”¦ you or your customers?

I called this entry “œWho are you designing for”¦you or your customers”, because most business owners can’t see that what they are asking a designer, marketing firm or neighbor down the street to do is create the image of how people who have different tastes and interests will perceive their […]

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But this worked four years ago?

I was sitting at the mall waiting for my niece to get out of a certain store that had huge round mouse ears, I watched a gaggle of tween-age girls walk by in outfits that I hadn’t seen, and honestly hoped never to again, since 1988. The leggin’s, oversized sweaters […]

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Driving Customers to Your Site

Ultimately as a graphic/web designer, it’s my job to create designs that, hopefully, will attract the attention of people that view the sites we design for our clients.Through a combination of strong design and stronger content, the website should be a great resource that people not only want to come […]

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Yeah it’s cheaper, but what are you really getting?

I’ve gone round and round about what to talk about this time and, after many heated battles with Nerf balls and Twinkies, a phone call gave me the solution.  I recently spoke to a gentleman who decided that, rather than create a visually appealing website; he was going to spend […]

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The difference between success and closing next year…

The silver bullet for marketing a successful business”¦doesn’t exist. Sorry to disappoint you. There’s a world of difference between closing in six months and seeing year two come and go. A lot of it is hard work, timing, patience and the ability to adapt. I’m going to say this over […]

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It’s time to get Wicked”¦

After much arm twisting, pleading, begging and bribing of Aaron, Technosailor himself, and Steven Fisher, of VentureFiles fame, I bring you the content whose focus is to help you get into the mindset of the visual side of marketing your business, product or self. Each week, I’m going to go […]

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So That's What You Believe…

Just some random thoughts I have. Social Media is only as valuable as what you put into it. Your Blogging success is not based on the number of pageviews, but the number of “conversions” (forget advertising here, folks. Think deeper) Your company needs to be blogging because you can then […]

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Video Questions for Social Media Club DC

Thursday night, I’m going to be speaking at Social Media Club DC. If you’re in the area, I’d love to have you come by. It’s at Viget Labs in Falls Church, Virginia and you should RSVP to Larissa Faire by Tuesday if you plan on attending. It is BYOB – […]

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Zuckerberg, Quit Insulting Our Intelligence

Mark Zuckerberg, the founder and CEO of Facebook has taken one more step in the Beacon war. As we’ve noted, Facebook is wrong to not fully make Beacon an opt-in program, partner companies are wrong for releasing customer data to Facebook and by the way I made a Firefox extension […]

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