media

Aaron Brazell

The Power of Bloggers

I subscribe to a handful of blogs that are completely unrelated to my niche. The reason behind these subscriptions are varied: historical niche coverage that I’ve done (for instance, politics when I got started), friends or associates, really killer blogs related to specific sports teams, etc. There’s different reason. Largely, though, my RSS reader is […]

Aaron Brazell

Drinking the Kool Aid, Believing the Hype

Congratulations to the New York Giants for upsetting the New England Patriots in Super Bowl XLII. It was unexpected. It was exciting. It was nailbiting. However, I’m absolutely disgusted with the national sports media surrounding this Patriots team. Somehow, they have created a hype that history now shows us could not be sustained. All year, […]

Aaron Brazell

Why Stale Media Won't Survive

I could probably give a thousand reasons why Old Media, referred to by me as stale media, simply won’t make it in the brave new world of new media. It’s the same argument that Apple’s Steve Jobs tries to make in his spinnish way regarding DRM and the music industry, and the same argument that […]