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12 September 2008 Comments Off

Beg, Borrow, or Steal (Okay, Maybe not) Your Way into O’Reilly (Pt. 1)

Conferences, MeetUps, BarCamps, (even Par-Tays) play a critical role in your startup’s development. Don’t underestimate their value in networking, knowledge-building, and recruiting. Get out there, don’t wait. And budget for one big one.

10 September 2008 2 Comments

What, Couldn’t Make it to Pod/SearchCamp Philly?

Why not” Here’s the scenario: Two and half hours away, dozens of very smart people were availing themselves to anyone with $21 interested in learning about podcasting, search engine marketing (SEM) and optimization (SEO) from 10am to 4pm on Saturday and Sunday. Did I mention that it was only $21?

29 April 2008 1 Comment

What Makes You Tick?

This weekend I was at Podcamp NYC 2. This is my fourth podcamp and second in two weeks. As someone who gets to go to a lot of events, conferences, unconferences, networking thingys, etc. I decided going into this trip that I would treat this thing differently than normal.

28 April 2008 7 Comments

Contrived Transparency

There is way too much talk about transparency going around. Seriously. I’m guilty. Apparently, 40,292 other people are also guilty.

Transparency is one of those buzzwords people like to throw around to demonstrate that they’re savvy in the business of social media. If we have a blog, says one marketing strategist at XYZ company, we’ll be seen as transparent.

28 April 2008 22 Comments

Friends vs. Fans

I think that maybe we’ve done some serious harm to the concept of friends with all this social media stuff.

Seriously.

On Facebook, how many of your friends are really friends?

I have over 2000 followers on Twitter. How many of them know my real name without looking?

21 April 2008 1 Comment

PodCamp Rule #7 to be Instituted

There are 6 rules of Podcamp (There used to be 7, but former rule #4 dictating that PodCamps be free was revoked after PodCamp Boston 2). The rules governing the organization and execution of PodCamps are (as listed by co-founder Chris Penn):

All attendees must be treated equally. Everyone is a rockstar.
All content created must be [...]