pr

guest blogging

The CES Pitch

2009 is rapidly approaching, and as a 10 year veteran of CES I’ve seen it from many different angles. I’ve been there as a tiny underfunded startup using a hotel room to do all demos and I’ve taken center stage in a multi-million dollar booth. I’ve attended as press and I’ve pitched the press. From […]

Aaron Brazell

Facebook Spam Pitches

There’s a new form of social media spamming happening in the name of PR social media relevance. It is the art of the Facebook “tag”. If you’re fortunate enough, you’ve been hit with this spam a dozen times in the last week. It is shadiness at it’s best and I will not hesitate to out […]

Aaron Brazell

You Must Be Somewhere

It’s 2008 and with 2008 comes technology. It’s awkward, I realize, for some small businesses to justify the use of social networks, blogs etc. After all, how can a small business trying to remain profitable encourage employees to waste time on Facebook? We think of companies like Dell and JetBlue as examples of companies that […]

Aaron Brazell

Getting Back To Human

Last week, I attended the Vocus users conference here in DC. It was an interesting time for me based on my history with PR both as a blogger who can’t stand PR and a blogger who wants to see PR do well in social media. There was one session, in particular, where an audience member […]

Aaron Brazell

WordPress Plugin: WP-Twitterpitch

Obviously, there’s been a lot of talk about PR pitches gone bad. Stowe Boyd coined the word Twit Pitches last month. The concept is to force PR firms to use the economy of words (characters?) to pitch bloggers. It’s a reality in life, and I fight with my wife on this regularly, that no one […]