Just some random thoughts I have.
- Social Media is only as valuable as what you put into it.
- Your Blogging success is not based on the number of pageviews, but the number of “conversions” (forget advertising here, folks. Think deeper)
- Your company needs to be blogging because you can then facilitate the conversation that is happening anyway
- Presence Marketing can be the most effective use of social media. Read: Twitter rocks
- You can be more effective as a well connected, thoughtful blogger with 500 subscribers than you can as a “powerhouse” blogger with 500,000.
- Search feeds can be more important than blog feeds
- The best networking happens over alcohol, after 10pm
- Ask questions, receive feedback, take action.
- Great business is birthed out of great community which is made of great individuals with great ideas.
- Share and share alike.
- Don’t be offended if someone criticizes you.
- Be honest and constructive, not destructive
- Laugh at yourself
- Don’t oversell by spinning.
- Recurring sales come from trust.
- You cannot control your brand, but you can influence how it is percieved
- There are valuable things in social media. Everything else is not valuable.
- Early adopters are geeks, but they are also filters.
- Never say never, but if concerned, proceed with caution. But do proceed.
- Generations change. Practices change. Principles remain the same.
- A blog is the best resumé someone can have
- Your archives will always be there. It’s your chance to shape what they will look like.
- Think differently about the value of traffic. It may not be as effective as you think it is.
- Do not be afraid to be vocal.
- Think clearly and coherently and shape your words, but spend more time thinking than you do writing.
What would you add?