Technosailor.com

Author: Aaron Brazell

  • Do You Have a Failover Plan?

    I thought it was funny when I saw a Tweet come through from Alex Payne (aka @al3x) this afternoon. Alex is something along the lines of the Big Daddy Architect at Twitter. The tweet stated that power was out at Twitter HQ and that they had failed over to abacuses. That’s not really funny, actually.…

  • What Makes You Tick?

    This weekend I was at Podcamp NYC 2. This is my fourth podcamp and second in two weeks. As someone who gets to go to a lot of events, conferences, unconferences, networking thingys, etc. I decided going into this trip that I would treat this thing differently than normal. Normally, I’m speaking or otherwise outgoing…

  • Contrived Transparency

    There is way too much talk about transparency going around. Seriously. I’m guilty. Apparently, 40,292 other people are also guilty. Transparency is one of those buzzwords people like to throw around to demonstrate that they’re savvy in the business of social media. If we have a blog, says one marketing strategist at XYZ company, we’ll…

  • Friends vs. Fans

    I think that maybe we’ve done some serious harm to the concept of friends with all this social media stuff. Seriously. On Facebook, how many of your friends are really friends? I have over 2000 followers on Twitter. How many of them know my real name without looking? How many events do people with significant…

  • Business Plan Series: Part 10 – Appendicies

    We have reached the end of our Business Plan series with this final entry on “Appendicies”. Our next series will dive into the marketing plan for your business so be on the lookout for that next week. So what exactly is in the appendix section of the business plan? In short, it is the kitchen…

  • TECHcocktail DC – The DC Tech Scene is definitely back

    I have seen my share of networking events. Back during the dotcom era it was full of open bars and crazy companies with the latest software to change your life in some way. Then it was all about buying stuff on the web or a portal for something or another. After the bubble burst most…

  • Siguiendo la F1 (y otras noticias) con Twitter

    Esta mañana fue el Gran Premio de Barcelona de la Formula 1 y qué mejor manera de seguirlo que a través de Twitter y la TV. Twitter (una red social que permite compartir mensajes de texto rápida y públicamente) es la herramienta perfecta para seguir eventos en vivo y enterarse de los últimos acontecimientos. Con…

  • Welcome Huffington Post Readers

    I’d like to extend a warm greeting to readers of the Huffington Post where a piece I wrote earlier today, entitled Two Castles of Power, was published. I don’t talk about politics much around here. I used to. Back in the day. However, the audience here is generally keen on reading thoughts about technology and…

  • The Jolly Green Bubble

    Earth Day was yesterday. I my college years all that meant to me was that the band Green Day was coming to town to play. Now it means “save the planet, if it can make us money”. “Greed, I mean Green is Good” CNN, the New York Times, Business Week, Advertising Age, “Good Morning America,”…

  • Jonny Goldstein