Author: Aaron Brazell

  • The Only Answer to Facebook Beacon is a Deleted Account

    Marc Orchant, the other day, announced he was deleting his Facebook profile. For him, it came down to a matter of usefulness. I am considering also deleting my Facebook profile for completely different reasons – Facebook Beacon. In case you’ve been under a rock for the past few weeks, Beacon is the program that Facebook…

  • Marc Orchant Suffers Massive Heart Attack

    This is a repost from the original Blognation post. — At some time between 7:30 and 8:10 AM on Sunday Morning December 2nd, 2007, Marc Orchant, my fellow author on this blog, as well as one of my closest friends sustained a massive heart attack while working in his home office. At this time Marc…

  • Facebook Apaga el Faro

    Al parecer, Facebook ha decidido modificar su programa Beacon (Faro) ante las protestas por violación a la privacidad de los usuarios que han surgido desde su implementación. El programa Beacon permite a los participantes enviar notificaciones a Facebook sobre las activdades de los usuarios en sus websites. Por ejemplo, si compramos unas botas en Overstock.com,…

  • Inside Access and Common Sense

    What I’m about to say is not earth shattering. It’s common sense. However, despite it being common sense, you’d be surprised how many people don’t seem to understand this concept. In today’s blogging world, as in the journalism world, everyone wants the early story; the scoop; the information that makes you the source and causes…

  • Fantasy Picks for Week 13

    Anyone who knows me knows I’m a big fan of football. You also might remember when I blogged over at Squib Kick before the current author, Jim Edwards, began. Since Jim started, the blog has become one of my favorites sports blogs anywhere. Recently Jim encountered some health issues that have forced him to do…

  • G.I. Joe is a Meanie

    I was looking around on IMDB this morning when I came across this atrocity. Apparently, they are making a movie set to be released in 2009 based on G.I. Joe – yes, the toys, cartoons and comic books that every boy growing up in the 80s remembers fondly. I was excited that they were making…

  • Cómo aprovechar la Reputación de Nuestro Producto

    Manejando de regreso a casa estas vacaciones, vi un Toyota accidentado en el borde de la autopista y no pude evitar pensar “Es una trampa!” recordando el famoso comercial de Toyota (click aquí para verlo en YouTube). En este comercial, el malo de la película se disfraza como una bella modelo en apuros, accidentada al…

  • Never Trust a Chef…

    Remember Sy Sperling? He was the President of Hair Club for Men who is famously quoted as saying, “I’m not just the president, I’m also a client”. Other phrases such as, “Never trust a chef who won’t eat his own cooking”, or similarly, “Never trust a skinny chef” have come to represent the sentiment that…

  • The 2007 Travel Awards

    I have never traveled in my life as much as I have this past year. I have taken 12 trips and I think I’m done for the year – though I do think I may need a Toronto trip before Christmas. At any rate, I can look back at various trips and point to them…

  • Nuevas Técnicas para Estudiar Comunidades Online

    Tradicionalmente, los mercados analizados para publicidad han estado concentrados alrededor de variables demográficas como edad, sexo, ubicación geográfica y poder adquisitivo. Estas variables ya no sirven como únicas medidas para identificar una comunidad. Las comunidades online tienden a crearse más alrededor del contenido que alrededor de las variables tradicionales, quizás porque en Internet las variables…