Category: Aaron Brazell

  • Welcome to the Machine

    Welcome my son, welcome to the machine. Where have you been? It’s alright we know where you’ve been. You’ve been in the pipeline, filling in time, Provided with toys and ‘Scouting for Boys’. You bought a guitar to punish your ma, And you didn’t like school, and you know you’re nobody’s fool, So welcome to…

  • The Roadmap For Building a 21st Century Newspaper

    Yesterday, I weighed in on the Tribune Company bankruptcy filing, noting that where voids might be created by the disappearance of established newspaper brands, there was opportunity for those nimble enough and digitally savvy enough to adjust. In my mind, as I wrote that, I was thinking primarily of alternate newspapers, but had a dream…

  • WordPress Plugin Pack: Real Estate

    We continue our WordPress plugin pack series that we started yesterday with the Photography pack, by announcing the Real Estate Pack. While I am not a real estate professional, I do know that real estate folks need as much help as they can get right now. Fortunately for you folks, you do not need to…

  • Tribune Company Bankruptcy Highlights New Media Opportunity

    About an hour ago, the privately held Tribune Company filed for Chapter 11 Bankruptcy protection. The Tribune Company is the owner of the Chicago Tribune, Los Angeles Times and Baltimore Sun, as well as a minority owner of the Chicago Cubs (not included in the bankruptcy filing). The conversation I’ve heard around this news has…

  • WordPress Plugin Pack: Photography

    Every day, I get emails, IMs and other questions asking me “What plugins do I have to have in WordPress?” My answer is always the same – depends on what you do or want to accomplish. There are two plugins that are absolutely required, in my opinion, for any WordPress blog – Akismet to combat…

  • Be Nimble, Be Quick, Grow

    Last night I spent the evening rubbing shoulders with some of the best and brightest traditional (and some online) marketers in the Capital Wasteland Region at a holiday party (There are many of them this time of year, are there not?). As I stood there talking with a frequent reader of this blog, who also…

  • .TEL Domains Mark Advent of New Identity Carrier

    As of today, the internet has a new kind of domain. ICANN has approved the sale and distribution of .tel Top level domains. These domains provide a centralized point of contact, which marks the first kind of domain name that behaves differently than simple website mapping. In fact, the .tel domain name introduces the concept…

  • Social Media Quagmire

    What happens when you build your business around a technology that disappears overnight? What happens when you build a client base, a pool of prospective clients or an otherwise niche demographic that is dependent on some other third party? Many times it works out. Effective consultants have built their business on less than reliable third…

  • Pownce Dies, We Called It

    The death of Pownce seems to have been a big news-getter. It’s unclear why except that star-power was behind the company (Kevin Rose of Digg, Ariel Waldman, Leah Culver). As noted in the myriad of echo chamber articles here, here, here, here, here and here (left unlinked because our policy is not to link to…

  • With the Holidays Comes Reason to Have Confidence

    If you listened to the talking heads last week, you knew that everyone was holding their breath waiting to find out just how bad black friday sales were going to be. If you listen to the so-called experts, there was no reason for hope and the holiday shopping season would only be the nail in…