Technosailor.com

Category: Aaron Brazell

  • I am Famous, Therefore I Blog

    Ego blogging seems to be the big thing. If the egos aren’t blogging, they are telling other bloggers how bad their ego is. Trust me, I represent – both the ego, and the telling egos off. So I’m offering a new Technosailor tee-shirt for sale that states very simply, “I am famous, therefore I blog”.…

  • Be Confident

    There’s a bit of a meme going around that started with Mitch Joel. He is asking what the best social media practices are and why. Chris Brogan picked it up and it’s finally trickled to me via Micah. Confidence is sexy. Confidence oozes through and greatness is often catapulted to new levels because of confidence.…

  • C-SPAN Providing Social Media Hub for Conventions

    Political junkies are in the prime of their year right now. Tomorrow in Denver, the Democratic National Convention begins with the GOP convention slated to start the week after. C-SPAN is offering a social media hub for both conventions with featured tools being video giant YouTube, which will be present at the Big Tent in…

  • Apples and Oranges, the Rise and Fall of Women Bloggers

    I have sat on this post for the past few days because the last thing I want is this post to offend. I’ve tossed around the best way to approach it constructively and in an encouraging way. I’d like to consider myself a “friendly” for women bloggers, so with that context, I hope it is…

  • Business Consulting Etiquette

    A lot of people ask what I do. Depending on the person, I’m a blogger, or an editor. To others I’m a WordPress consultant. Still, to others, I work with Lijit as I used to work with b5media. Notice I said with and not for. The choice of words is very intentional. Though I own…

  • Fantasy Football for Charity

    Adam Ostrow, from Mashable, put together a fantasy football league with various people from the social media crowd. I guess they all like to lose, since I was invited. Regardless, the league will be fun and I’ll update everyone on how things are going, along with standings, etc. The reason why this is interesting is…

  • Findability is a Legitimate Concern for Bloggers

    On Saturday, I posted a review of my session at WordCamp on Search and Findability. It was hard to gauge at that time how effective the session was at the time I wrote that. Beside my normal annual attendance at WordCamp as a subject matter expert, and several sessions at different WordCamps around the country…

  • Search and Findability

    I’m at WordCamp San Francisco 2008 today and had the distinct pleasure of giving a talk on Search and Findability. Distinct pleasure because it was the first session of the day at 9am. And if any of you know me, then you know that I don’t do mornings well. :-) My session was about Search…

  • Will I See you in Boston? Or in San Francisco? Or in Boulder? Or in Vegas?

    Just a quick note as I’m getting ready for a meetup in my honor tonight in Boston. If you’re in the Boston area and don’t have any plans for tonight, would love to see you at Boston Beer Works across from Fenway Park. Michelle Wolverton gets all the credit for organizing and pulling the event…

  • The Psychology of Gap Marketing

    Gap Marketing. What. The. Heck. Gap Marketing is the idea that, when you’ve done everything you can to cover the large target audiences, there are still small gaps to fill. Gap marketing is laptop stickers, teeshirts, even designating wifi network IDs that push the brand. Gap marketing is finding interesting applications for a product, service…