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Rules for Entrepreneurs – Avoid relying on a few whale customers
As you build your business the thing you need the most are those first customers. They are what provide you cash flow and a track record to win new customers. Getting the first few are the hardest because they are usually buying from you and believe in your ability to deliver. This is one of…
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Blogging and Facilitating Conversation
A few weeks ago, I spoke on a panel at WordCamp Dallas where we discussed the concept of business and blogging. Three years ago, this would be breaking all precedents of marketing and PR, but slowly companies have figured out that the best way to cultivate a loyal customer base in the age of social…