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Business Plan Series: Part 4 – Products and Services
Last time we discussed what you should put in the company overview section and the different formats it may take depending on the stage of your company. In this part, Part 4, we will get at the heart of your company – its products and services. This section covers what you provide to customers and…
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Business Plan Series: Part 3 – Corporate Overview
Last time we discussed the importance of analyzing the market and setting up the problem(s) that exist so you can address. Some cases you will want to answer in a shorter format what your company does and the problems it is fixing. This also the time to discuss vision and overall goals. This is what…
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Business Plan Series: Part 2 – Market Analysis
In my previous post I discussed the basics of framing your plan and how to set it up. Moving forward, I would like to take more of the startup/entrepreneur/VC type of plan approach and start with the market analysis. This is because if you started with the corporate overview there wouldn’t be a whole lot…