-
Blogger Blacklist (and Other PR Pipe Dreams)
Remember the blogger-PR fiasco last year? The one where Wired Editor Chris Anderson published a list of over 300 email addresses from PR flacks that pitched him unsolicited? It caused quite a stir. In fact, around here, it got the PR Roundtable going where Marshall Kirkpatrick, Cathryn Hrudicka, Brian Solis, Doug Haslam and the late…
-
So That's What You Believe…
Just some random thoughts I have. Social Media is only as valuable as what you put into it. Your Blogging success is not based on the number of pageviews, but the number of “conversions” (forget advertising here, folks. Think deeper) Your company needs to be blogging because you can then facilitate the conversation that is…
-
Now is Gone is Here
Good friend of mine and sometimes-columnist here at Technosailor, Geoff Livingston, is celebrating the launch of Now is Gone, the book he’s been working on for quite some time (it also has a blog associated with it as any good new media book does). Now is Gone is described as a “Primer on New Media…
-
Never Trust a Chef…
Remember Sy Sperling? He was the President of Hair Club for Men who is famously quoted as saying, “I’m not just the president, I’m also a client”. Other phrases such as, “Never trust a chef who won’t eat his own cooking”, or similarly, “Never trust a skinny chef” have come to represent the sentiment that…
-
PR Roundtable Discussion: Industry Advice
I hope you’ve been enjoying the past week of discussion. Links to all the questions and responses by the participants will be linked from the bottom of each entry. This is the final question that the panelists answered. Thanks you again to Marc Orchant at Blognation USA, Cathryn Hrudika from Creative Sage, Marshall Kirkpatrick, Doug…
-
PR Roundtable Discussion: Outing Bad PR
I hope you all have been enjoying this week of PR conversation with respectable bloggers and Public Relations folks. This is a tricky area where real progress has to be made to try to bridge the gap between the two sides. Often, PR sees social media as a quick, cheap, expendable method of promotion while…
-
PR Roundtable Discussion: Engaging Public Relations for Bloggers 101
We continue the PR/Blogger Roundtable discussion with Doug Haslam, Marshall Kirkpatrick, Brian Solis, Cathryn Hrudicka and Marc Orchant. Brand is a matter of some discussion – and we did that yesterday. How can bloggers engage public relations better? Cathryn Hrudicka: The lines between public relations professionals and media content providers are blurrier than ever, as…
-
PR Roundtable Discussion: Brand in the Internet Era
We continue the PR/Blogger Roundtable discussion with Doug Haslam, Marshall Kirkpatrick, Brian Solis, Cathryn Hrudicka and Marc Orchant. Yesterday we discussed the challenges facing Public Relations professionals as it pertains to social media. Today, we discuss branding in an open, internet driven society. I think you’ll like what they have to say. What does the…